Southwest Reponds to AirTran’s Cattle Video

April 13th, 2010 admin

A place to take a picture at Southwest Airline's chili feed! YES! I have been hoping that Southwest responds to AirTran’s cattle video. In case you missed out, let me catch you up: Move #1 Southwest had a TV spot that poked fun at AirTran charging for bags . Move #2 AirTran responded by doing a fun web video saying that Southwest passengers were just a bunch of cattle. Move #3 Southwest has a fun little spot to take a photo at their Chili Cook-off they had this weekend that says, “The Only Cattle Here is in our Chili.” Touche Southwest. I think this puts the ball back in AirTran’s court. To me this sort of friendly banter is fun and can cause some brand loyalty. Photo in post found via @FlyingPhoto …


Originally posted on The Airling Blog

 
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